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En esta página podrá encontrar enlaces a los sitios Web de Empresas Consultoras, Portales Verticales, Revistas especializadas, Organismos de la Administración Pública, Asociaciones Profesionales, Centros de Investigación, Comunidades Virtuales, Grupos de Discusión, etc., que recomendamos para ampliar o complementar el contenido del curso.

The Chasm Group

The Chasm Group LLC is a strategy consulting practice devoted to helping technology-based enterprises and organizations achieve market leading, differentiated, and profitable positions for their products and services. We add significant value to our clients though pragmatic, real-world counsel based on insights derived from our work as operating executives; our client assignments with firms ranging from the Global 100 to venture-backed start-ups; and our intellectual property illustrated in (to date) five best-selling books dealing with the challenges facing technology-based businesses around the world. We are experienced, specialized, results-oriented, and know first-hand what it takes to survive and prosper in high technology markets.

CMP Technology

CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment.

The Oxford Group

The Oxford Group is a full-service advertising, graphic design, Internet and multimedia firm. For over 19 years we have built a reputation of excellence by providing innovative design and creative work based on conventionally sound marketing strategies. We've completed projects for many Fortune 1000 firms, as well as smaller companies with limited budgets. Depending upon your needs, The Oxford Group can create and execute an elaborate marketing program or contract on a project-by-project basis.

Kuhn Technology Marketing

In 1987, Kuhn Technology Marketing became the first agency in Canada to build on the following premise: The industry-to-industry sector has specialized marketing needs which simply cannot be met by traditional consumer marketing models. At KTM, we understand the needs of technology-based companies. We have spent more than 15 years building our technology marketing expertise to meet the demanding global challenges of industrial and high-tech clients in a wide range of industries.

Blue Mine Group

Blue Mine Group grows emerging technology companies through an integrated, entrepreneurial approach to strategy, marketing and sales. We partner with our clients to develop and execute a clear go-to-market plan that takes your company to the next level of revenue growth.  We offer a range of engagement options, across a range of disciplines, from taking total responsibility for sales and marketing initiatives to managing and implementing select activities as an outsourced professional services firm.

ZigZag Marketing. High Technology Product Management & Marketing

Our trademark is simplicity and everything we do is designed to simplify the management and marketing of high technology products.The path between good ideas and product revenue is rarely, if ever, straight.  Our ZIGZAG Marketing^TM Methodology was built around this reality.  There are many things that should be done, but it boils down to what can be done with today's smaller product teams and "jack-of-all-trades" job descriptions. ZIGZAG Marketing was formed in 2001 with a focus on simple step-by-step execution.  Our trade craft approach to product management and product marketing is centered on transforming ideas into product revenue with a cookbook approach to get the job done.

Market Spring

MarketSpring specializes in high-technology marketing consulting. We engage at a working level and use our proven Marketing Launch Process to guide clients through the complex marketing steps of launching a new company, product, or promotional campaign.MarketSpring's team of marketing professionals, representing many marketing disciplines, have come up through technology industry sectors and grouped together to offer a collective set of marketing consulting, product management, communications, and research services.

Hitec Marketing

HiTec Marketing has its seeds in the Department of Marketing of the Vienna University of Economics and Business Administration. In 1997 the later founders of HiTec Marketing and then-members of the department realised the increasing necessity to stronger link the two separated fields of innovation research and high-technology marketing. The paramount objective of HiTec Marketing consists in the generation of new knowledge and competencies in the field of high-technology and technology marketing. A macroeconomic purpose is pursued, which serves the promotion of technologies and innovations and does not focus on the microeconomic realisation of profits for the own company. HiTec Marketing actively participates in industry research projects of the European Commission, the European Space Agency, and in national innovation projects in order to stimulate innovation. We conduct studies, but at the same time we act as network nodes and facilitators for our partners.

Marketing Techie

Marketing Techie is a knowledge content Web site. Our mission is to deliver an information digest of entrepreneurial thinking and practice, market creation, innovation, and their impact on marketing practice, culled from free sources on the Internet. Our target audience is academicians, managers, consultants, and public policy administrators in high tech/Internet industries. Our value proposition is the regular collection and structured delivery of timely and concise mission critical information. We scan the Internet for data that are relevant for our target audience and write a brief paragraph summary of that data such that the most important points are noted and there is a sense of closure.

HighTechStrategies.com

This web site presents information about how people adopt new technologies (or innovations) and what suppliers must do to encourage the acceptance process. This information was compiled by Warren Schirtzinger using the results of a ten year study of winners and losers in high-tech.

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